Legal

Privacy Policy

How Utah Basement Finishing handles website inquiries, call tracking, analytics, and project information.

Last updated: June 19, 2026

Utah Basement Finishing, operated by SALT LLC, respects the privacy of homeowners and visitors who use this website. This policy explains what information we collect, how we use it, and the choices you have when you contact us about a basement finishing or remodeling project.

Information you choose to provide

When you call, submit a quote request, complete a contact form, or otherwise reach out, we may collect the information needed to respond to your inquiry. That may include your name, phone number, email address, project address or city, preferred contact method, project details, budget notes, timing, uploaded or submitted project information, and any other details you choose to share.

Please do not submit sensitive personal information through the website unless it is necessary for your project inquiry.

Information collected automatically

Like most business websites, this site may collect basic technical and usage information when you visit. This can include pages viewed, approximate location based on IP address, browser type, device type, referring website, campaign or ad source, date and time of visit, and general interaction data.

We use analytics, advertising, security, and call-tracking tools to understand how people find the site, improve the website, measure advertising performance, prevent spam, and route inquiries properly.

Calls, forms, and lead handling

If you call a phone number on the site, call-tracking technology may record call source information and basic call details such as the number dialed, time, duration, and caller ID when available. Calls may be monitored or recorded for quality, scheduling, and customer service purposes where allowed by law.

Form submissions are processed through service providers that help operate the website and deliver inquiries. We use this information to respond to your request, schedule follow-up, prepare estimates, communicate about your project, and maintain business records.

How we use information

Cookies, analytics, and advertising tools

This site may use cookies, pixels, tags, scripts, local storage, or similar technologies from services such as Google Analytics, Google Ads, Ahrefs Analytics, CallRail, Cloudflare Turnstile, and related website operations providers. These tools help measure site traffic, advertising performance, form security, lead source attribution, and visitor behavior in aggregate.

You can adjust cookie settings through your browser. Blocking cookies may affect some tracking, analytics, advertising attribution, security checks, or form behavior.

When information is shared

We do not sell your personal information. We may share information with trusted service providers that help us operate the website, host the site, process forms, track calls, analyze traffic, manage advertising, communicate with customers, prevent spam, and maintain business records.

We may also disclose information if required by law, to protect our rights, to prevent fraud or abuse, or as part of a business transfer involving the website or company.

How long information is kept

We keep inquiry, call, analytics, and customer information for as long as reasonably needed for business operations, project follow-up, recordkeeping, reporting, legal compliance, dispute resolution, and service improvement. The exact retention period may vary depending on the type of information and the reason it was collected.

Security

We use reasonable administrative, technical, and operational safeguards to protect information submitted through the website. No website, form, email, phone system, or internet transmission is completely secure, so we cannot guarantee absolute security.

Your choices

You may contact us to request an update, correction, or deletion of information you have provided. We may need to keep certain records where required or allowed for legitimate business, legal, security, or accounting reasons.

You can also limit some automatic collection by using browser privacy settings, disabling cookies, or using ad and analytics opt-out tools provided by third-party platforms.

Children’s privacy

This website is intended for homeowners and adults seeking basement finishing services. It is not directed to children under 13, and we do not knowingly collect personal information from children.

Links to other websites

The site may link to third-party websites, platforms, maps, review profiles, or service providers. We are not responsible for the privacy practices or content of those third-party websites.

Policy updates

We may update this privacy policy from time to time. The updated version will be posted on this page with a new last updated date.

Contact us

For privacy questions or requests, contact Utah Basement Finishing at 801-515-3473 or by mail at 369 East 900 South #235, Salt Lake City, UT 84111.